Closing Real Estate Gifts and Realtor Gifts, Decoded.
From open house to “home sweet home”: the right gift helps you celebrate clients while keeping your services top of mind.
From open house to “home sweet home”: the right gift helps you celebrate clients while keeping your services top of mind.
Closing gifts help realtors build long-term client relationships and encourage additional referrals.
Smart home security products, like Arlo Video Doorbells, make thoughtful, practical gifts.
Subscriptions to Arlo Secure add ongoing value with motion alerts, video storage, and peace of mind.
Buying or selling a new home is a milestone worth commemorating. A thoughtful closing gift goes beyond a simple gesture; it shows gratitude, professionalism, and can even generate additional referrals.
However, a closing gift is a bit more complex than your standard gift for new homeowners, making it tricky to know what to pick out for your clients. Let’s explore the best realtor gifts, why they matter, and how you can make them unforgettable.
Realtor closing gifts are tokens of appreciation given at the end of a transaction to celebrate buying or selling a home. They benefit all parties by:
Reinforcing trust in your services
Showcasing professionalism and attention to detail
Serving as a subtle extension of your personal brand
Also known as a closing gift, these gestures from an agent to their client are both meaningful and memorable, helping your clients feel truly valued after closing day.
Most real estate agents spend between 1% and 5% of their gross commission on a closing gift. For example, a $400,000 home with a 4% commission results in a $16,000 commission, so a gift between $160 and $800 is standard.
Other factors to include are:
The price of the home
The length of the client relationship
Your position in the industry
The best gift is usually a personalized item. You can keep it classic with a bottle of red wine or go the sentimental route with engraved coasters. Or, even better, pair engraved champagne flutes with a locally sourced bottle of champagne.
Let’s explore 6 great gifts to commemorate any real estate transaction:
A bottle of red, white, or sparkling wine never fails. Add a customized wine label with the family’s last name and move-in date for an extra touch of personalization, and pair with engraved accessories like a wine opener or charcuterie board.
Chances are your client can’t wait to decorate and will love artwork that will celebrate their biggest investment. Hire a local artist or graphic designer to draw a personalized portrait of their new home.
Many dated – and even most newer homes – lack modern doorbells. A smart video doorbell, like the Arlo 2K or HD Video Doorbell, provides head-to-toe coverage and a wide 180o field of view.
Pairing it with an Arlo Secure subscription adds extra value, and clients will receive motion alerts, package detection, and cloud video storage to ensure they never miss a visitor.
Sending out “change of address” cards is probably at the top of your client’s to-do list. Make it easy for them by gifting a custom address stamp or stylish return labels. It’s practical and personal.
It’s no secret that every home needs a home security system, and here are 5 reasons why you should consider one for your own home.
An Arlo Home Security System is simple to install and protects their new home against break-ins, and adding Arlo Secure makes the gift even more meaningful, offering:
24/7 emergency response
Smarter motion detection
Video cloud storage
On average, over one million home burglaries happen annually in the United States, so save your clients time and stress by giving them the right tools to protect their space.
What better way to celebrate than with a night out on the town? While this may be a bit more of a splurge gift, consider a gift card for dinner and drinks at a local restaurant.
For a more practical alternative, welcome your clients into their new neighborhood with a gift card to their local coffee shops, grocery, or hardware stores.
Hopefully, your real estate agent went above and beyond to help you buy or sell your home, and not only buyers and sellers can receive gifts! Sometimes clients want to thank their realtor too. Some great options include:
A personalized business card case
A gift card to their favorite coffee shop or retailer
A bottle of wine or champagne
While giving a gift to your realtor isn’t mandatory, these thoughtful gestures acknowledge the time and energy your realtor invested into your move.
It always feels good to give a gift that you know your clients will love. Help them pick the right spot to protect their property with a reliable Home Security System, or prevent porch pirates with a video doorbell. Arlo’s complete security systems are practical, meaningful, and memorable. And, with an Arlo Secure subscription, your gift goes further, offering 24/7 emergency response.
Whatever gift you give your clients, providing a closing gift will help your services stay top of mind and expand your network. With some thoughtful planning, the right closing gift can be as unforgettable as your client’s new “forever” home.
